When were converse invented

You most likely have a pair or two currently on rotation, but how well do you know the All Star story?

What is the oldest, most popular, and all time best selling basketball shoe of all time? It is not the expensive Air Jordans that the Nike Corporation produces! Nor is it made by Fila, Reebok, New Balance, or adidas. It was in that the Converse Rubber Corporation opened for business. At first the company only made galoshes and other work related rubber shoes on a seasonal basis. But eventually the company decided it was more efficient to keep their work force employed year round, and began making athletic shoes. With the popularity of basketball, the Converse Corporation saw the need to develop a shoe that people could wear while playing basketball.

When were converse invented

Log in to check out faster. The Winter sale contines - discounts across the store. One of the most popular and iconic footwear silhouettes of all time, the Converse All Star, also known as the Chuck Taylor All Star, has a long and rich history spanning almost years. Adopted by numerous subcultures and the subject of countless trends, the All Star has been a statement piece for many, a versatile style that remains hugely popular to this day. The Converse All-Sta r began life as an elite basketball shoe back in in its original canvas and rubber make up, which still remains today, available in a natural brown with black trimming as its first colour way. It was the first mass produced basketball shoe in North America and would go on to be one of the most iconic shoes in the sports history. At the beginning, sales were steady but nothing groundbreaking. Enter Charles H. Taylor or Chuck Taylor as he was known by the masses. A basketball player for the the Akron Firestones, Taylor joined the Converse sales team in after coming across the shoe and seeing huge potential in its design. Renowned for his clever sales pitch and unique marketing ideas, such as the basketball clinics he held across high schools in America, teaching basketball to kids and promoting the shoe along the way, as well as the Converse Basketball Yearbooks that aimed to celebrate the culture of basketball.

Converse manufactured chucks in hundreds of different variations when were converse invented included prints, patterns, unusual colors, and special models for different age groups. Because they are a unisex design, the same sneakers are worn by both men and women, girls and boys. Bo Knows Godzilla vs.

Hear the remarkable story of Eva Mozes Kor, who survived Auschwitz as a child and the experiments of Dr. Joseph Mengele and grew up to be one of the most influential Holocaust educators and activists in the world. When the game ended for him, he started working for Converse in as a sneaker salesman and marketer. The company thought so much of his contributions, it added his name to the ankle patch in Matlack graduated from Earlham College, before heading to Purdue University to earn a doctorate of veterinary medicine. Matlack is currently the director of the physiology teaching labs at Indiana University Bloomington. Learn More.

By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services. Converse took a simple vulcanized canvas shoe and turned it into a fashion and pop culture phenomenon. Over more than a century, the shoe has been made in a rainbow of colors and in high-top, low-top and platform versions. Generations of everyday people, musicians and celebrities have worn Chucks — as they are affectionately called — with hundreds of millions of pairs sold to date. As the fledgling company was getting its start, a pivotal moment was about to happen about 90 miles away in Springfield, Massachusetts: the invention of basketball in Pike eventually left the enterprise, and Converse changed the company name to M. Converse and later to the Converse Rubber Shoe Co. The company set out to produce both footwear and car tires in an unusual business model. The first Converse shoes — rubber-soled galoshes — debuted in , and within a year the company was making as many as 5, pairs per day.

When were converse invented

Converse initially produced winterized rubber-soled shoes and boots. During World War II , it shifted manufacturing to make footwear for the military. It frequently collaborates on special-edition product releases with other brands such as John Varvatos. In summer of , the Converse basketball line was established; by the Converse All-Star basketball shoe was introduced and quickly became successful during World War 1 and the Spanish flu.

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These shoes took more liberties with the Chuck Taylor design than the Chuck II, and the metal grommets and rubber toecap were removed. The Converse brand expanded into apparel and accessories by joining the Nike umbrella. One of the original All Star basketball shoes. Although Chuck Taylor All-Stars had vanished from the professional basketball scene by , they continued to flourish in popular culture and fashion as casual footwear. In the company designed the forerunner of the modern All Star shoe that it marketed under the name of "Non-Skids". Converse's manufacturing operations for Chuck Taylor All Stars, as well as the company's other shoes, was moved from the United States to other countries such as China , India , Vietnam and Indonesia. The Guardian. By the s, the Chuck Taylor All Star had become cemented as a firm favourite amongst professional and college basketball players. With a huge influence in hip hop to some of the biggest rockstars on the planet lacing up their Chucks, the shoe was now having a similar impact on music as it did basketball when it was first introduced, and this would be a huge part of the brands identity moving forward. Adopted by numerous subcultures and the subject of countless trends, the All Star has been a statement piece for many, a versatile style that remains hugely popular to this day. Retrieved December 1, It wasn't until a few years later that the All Star became the Chuck Taylor All Star, when a basketball player by the name of Chuck Taylor joined Converse as a salesman. Log in to check out faster.

Converse All Stars, also known as Chuck Taylors, are casual shoes that have played a significant role in pop culture for decades. Initially designed as a basketball shoe in the early s, the soft cotton and rubber-soled style has remained largely unchanged for the last century. Within a year, he inspired a restyling of the brand's basketball shoe, which led to the nickname "Chuck Taylors.

Greenwood Publishing Group. Latest Items. Instead, they garnered a whole new significance outside the realm of basketball, becoming more of a casual lifestyle shoe. Converse sneakers are some of the most recognizable sneakers on the planet. Purchase Tickets. Contribute Join Donate Volunteer. As a precursor to the instant Chuck 70 classic, released in , this elevated sneaker staple is more than just a red heart on a canvas sneaker. Although Chuck Taylor All-Stars had vanished from the professional basketball scene by , they continued to flourish in popular culture and fashion as casual footwear. As sportswear technology developed over the years and other brands infiltrated the market, Chuck Taylor All Stars became less represented on the court. Throughout his career with Converse, Taylor traveled all across the United States hosting basketball clinics and promoting the All Star shoe. They were considered a leisure shoe and now were purchased because they were fashionable. Archived from the original on February 1, Associated Press.