Pepsi partners

Pepsi has named South Korean footballer, Son Heung-Min as its new brand ambassador, according to the brand in a statement on Instagram.

The agreement makes it clear that PepsiCo will be investing in in-game advertising for years to come, both in EA FC and beyond. I think this is about two businesses and brands that have long admired each other coming together. Increasingly, that crossover in culture, whether you want to call it gaming or want to call it esports — this partnership is going to broadly play in all of those spaces. But when it comes to the breakdown between marketing efforts geared toward casual versus competitive gamers, the writing is on the wall. Many brands have pulled back from dedicated esports spending in , and PepsiCo is no exception. The last dedicated esports campaign from any of the three brands came in May , when Mountain Dew partnered with Call of Duty League teams for a branded watch party. A deal with EA FC could give PepsiCo access to a much wider and more diverse group of gamers than its past dedicated esports partnerships.

Pepsi partners

You are using old browser. Skip to Content Skip to Navigation. Otherworldly Refreshment. Let the mystical refreshment pour. Raise a Mug to Zero Sugar. Products that support mental wellbeing are emerging as a powerful niche within the functional beverage category. Take a closer look at these cerebrally satisfying offerings. Calculate the Beverage Benefits. Get all the benefits of PepsiCo Partners. This site allows you to do more than ever before with PepsiCo.

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Subway will begin to exclusively serve Pepsi beverages in the U. The year partnership with Pepsi Co will begin in , according to a news release. The sandwich chain will continue to sell Frito-Lay snacks through , and franchises can sell a larger selection of Gatorade beverages, the company added. Dairy Queen's free cone day: How to get free ice cream to kick off spring. Subway signed a year-deal in to serve Coca-Cola beverages, which include Diet Coke and Sprite. As the deal began to close in , the chain began to offer Pepsi products again. We are committed to serving Subway through the end of this year and will remain focused on delivering value for Subway, their Franchisee Partners, and consumers," a Coca-Cola representative said in a statement. Pepsi is also Subway's main beverage provider in several other regions, including Canada, Germany, the Nordics and the Netherlands.

Pepsi partners

We want to be much more than a beverage and snack provider to you. Our goal is to share the very best of PepsiCo with you to set the standard for support and partnership in foodservice. And this site is just one part. In addition to our comprehensive portfolio of well-loved and innovative brands, we can work with you to create incredible moments in and around your establishment. And we will make sure each drink, snack, and piece of equipment is chosen, crafted, and suited just for you—with your goals, your challenges, and your situation in mind.

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You do not have access to equipment service. This article is also available in Spanish. Become a PepsiCo Partner! More in Marketing View More. Many brands have pulled back from dedicated esports spending in , and PepsiCo is no exception. Thank You! Adam Warner: One of the pillars of the partnership is that we will benefit from visibility inside the EA FC ecosystem, and EA will benefit from visibility across a whole range of media. Adam Warner: We have long admired each other as businesses and brands. Raise a Mug to Zero Sugar. Please use the toggle above the headline to switch languages. One of the pillars of the partnership is that we will benefit from visibility inside the EA FC ecosystem, and EA will benefit from visibility across a whole range of media. Follow us on our Telegram channel for the latest updates in the marketing and advertising scene. In the picture, he is holding up the iconic Pepsi jersey. My Account Logout.

Whether having a meal with friends or cheering on a favorite team, Pepsi is always there to share joy and help celebrate those special moments. You are using old browser. Skip to Content Skip to Navigation.

Member Exclusive. Visit digiday. Rolling out the new look in North America later this year, in time for the brand's th anniversary, Pepsi will be introducing it to the rest of the world in Get all the benefits of PepsiCo Partners. A deal with EA FC could give PepsiCo access to a much wider and more diverse group of gamers than its past dedicated esports partnerships. Life Beyond the Cookie. One of the pillars of the partnership is that we will benefit from visibility inside the EA FC ecosystem, and EA will benefit from visibility across a whole range of media. Don't miss: PepsiCo, Hasbro and Mr. Enjoy our service on online ordering. Login Subscribe. Adam Warner: We have long admired each other as businesses and brands. Required All. This site allows you to do more than ever before with PepsiCo.